We’re incredibly proud that our very own Creative Director, Sarah Gardner, has been selected as a juror in the AGDA Design Awards 2021.
“The AGDA Design Awards recognise the best work in Australia across a wide range of disciplines every year. Our awards aim to further the discussion about design and to stimulate the creative progress of our industry. They highlight every generation of talent, from students at colleges and universities, through to the long-established leaders of our profession.”
Sarah will be judging the packaging category, where she will assess the contenders based on innovative expression of an idea (creativity), execution of the concept (craft) and relevance to the intended audience (communication).
“Being on the jury panel for this year’s AGDA awards has been an honour. Not only the privilege of assessing the best packaging projects to come out of agencies across Australia and New Zealand, but also the opportunity to discuss the submissions with some of the best packaging minds from both countries, making sure we are rewarding brilliance in creativity, craft and communication across the category. It has been a truly exciting and inspirational process.” shares Sarah.
We’re honoured for the chance to give back to the creative community and to review the incredible work from talented designers in our region.