“Working with Tiny Hunter has been the most productive, creative and exciting experience for Beerenberg. They “got us” from the first moment and since then we’ve moved ahead in leaps and bounds. We now know we’re heading in the right direction and we have Tiny Hunter to thank for it.”
Our approach
Strong, strategic packaging design means your product will get chosen off the shelf over someone else’s.
We believe in a human-centric approach to repositioning brands. Why? Because a brand that lives in the hearts and minds of its customers is a brand that will achieve greater sales and long-term growth.
We uncover the true essence of what makes your brand and product unique and we take the time to deeply understand your customer. We then craft the connector between the two through the brand strategy – and how this is brought to life through visual identity, language and messaging. And most importantly how all elements come together in your most important touchpoint – the pack design.
Strong, strategic packaging design goes far beyond style and colour choices, it involves many different variables being delivered in perfect alignment to both the brand and consumer. It’s not simply about making it look great on the shelf. It’s about the strategic platform, hierarchy of messaging, creative copy, and visual design aesthetic – all created from a strong consumer insight base.
For more information on how we can help position your brand for growth please call us on 02 9360 0099 or book a free brand consultation.
CASE STUDY: REBRAND AND PACKAGING REDESIGN INCREASES SALES
Our rebrand and packaging redesign work for Beerenberg resulted in a 30% uplift in sales nationally. Since that time, Beerenberg has gone from strength to strength with significant expansion in 2018.
We have continued to work closely together across brand, marketing and packaging – read on for more detail. Or contact us to discuss how we may be able help your business.
